Social media has become the go-to place for skincare tips, product reviews, and beauty hacks. With countless influencers, dermatologists, and brands sharing content every day, itâs easy to get overwhelmedâor even misled. While platforms like Instagram, YouTube, and TikTok can be valuable sources of information, not everything you see online is accurate or safe for your skin.
Here are some key precautions Gen Z should keep in mind when scrolling through skincare content:
1. Donât Believe Everything You See Online
Just because a skincare hack goes viral doesnât mean itâs safe. Many trendsâlike DIY lemon masks, toothpaste on pimples, or harsh scrubsâcan actually harm your skin. Always be cautious and avoid trying treatments that lack scientific backing.
2. Check the Source
- Is the information coming from a qualified dermatologist or a random influencer?
- Look for credible credentials (MD, dermatologist, skin specialist).
- Remember: popularity â expertise.
3. Beware of âQuick Fixesâ
Skincare is a long-term journey. Products or routines that promise instant results are often misleading. Real improvements in skin health take weeks to months, not hours or days.
4. Understand That Everyoneâs Skin is Unique
What works for your favorite influencer may not work for you. Skin type, sensitivity, climate, and even genetics play a big role. Avoid copying routines blindlyâcustomization is key.
5. Be Careful with Product Layering
Mixing multiple trending serums or acids without guidance can cause irritation, breakouts, or even permanent damage. Stick to a simple routine unless advised otherwise by a dermatologist.
6. Watch Out for Sponsored Content
Influencers are often paid to promote products. While that doesnât make every recommendation untrustworthy, itâs important to know when content is sponsored. Read between the lines and check reviews from unbiased sources.
7. DIY Isnât Always Safe
Homemade remedies using kitchen ingredients may sound natural, but not everything is skin-friendly. Citrus fruits, vinegar, or baking soda can disrupt the skin barrier and cause more harm than good.
8. Donât Self-Diagnose Serious Skin Issues
Social media can help you learn, but it shouldnât replace medical advice. If you have persistent acne, eczema, unusual rashes, or pigmentation, consult a dermatologist rather than relying on online fixes.
9. Prioritize Mental Health Alongside Skin Health
Scrolling through âperfect skinâ content can lead to unrealistic expectations. Remember that filters, editing, and good lighting often play a role. Focus on healthy skin, not flawless skin.
10. When in Doubt, Ask a Professional
Before starting a new routine or using an active ingredient (like retinol, AHAs, or vitamin C), seek guidance from a dermatologist. This ensures youâre making choices that are safe and effective for your skin.
⨠Takeaway:
Social media is a great tool for discovering new skincare ideas, but it should be used wisely. Stay informed, question trends, and prioritize professional advice over quick hacks. Healthy, happy skin is built with patience and scienceânot just likes and shares.
Dr. Sindhuja T, MD 
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